GRAV

Outside of art directing photoshoots and designing catalogs, I created endless graphics and simple animations for social media content. With the product always being the focus, I integrated the glass pieces into some of the hobbies and interests of the audience. Who doesn’t like a chuckle while puffing and scrolling?

I was also integral in shaping the marketing team’s processes for batching social media content, opening up creative feedback and reviews, and establishing reoccurring 1-on-1s to continually improve upon communication, workloads, and more.